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You may work in a high-performance organization. Perhaps your company is already on a list of best places to work, either locally or nationally. Perhaps your employee survey scores are above the norm. Perhaps you are an employer of choice.
Or you may work in a challenging environment. Perhaps you have a rumor mill that moves at warp speed. Perhaps you have front-line supervisors who are openly cynical. Perhaps your employee surveys come back with low marks for "open and honest communication."
Or—and more likely—you may work at an organization, large or small, that is good but could be a whole lot better.
Wherever you are on this continuum, you and your managers can benefit hugely from our Boot Camp in Strategic Leadership Communication. High-performance companies can move to the next level. Struggling organizations can begin to get their act together. Middle-of-the-road companies can identify their next opportunities for improvement.
A great deal is at stake. Because the competition is always changing, no organization can remain where it is. Always, you are either improving or worsening relative to competitors. Product quality, personnel costs, employee engagement, and ultimately customer satisfaction and your profitability are on the line. At the very least, as our economy recovers, every company must worry about retaining the loyalty of its talent.
We have a solution: our Boot Camp in Strategic Leadership Communication, an intense, sophisticated, on-site workshop that changes the way managers and supervisors communicate business strategy and information, manage their own priorities, and build affirming relationships of mutual dignity and respect.
Here are just some of the benefits of Boot Camp:
Bottom Line Value. Research shows that between 2.1 and 2.5 percent of an organization’s revenue is lost to the active disengagement of people. That’s as much as $2.5 million for every $100 million of revenue, and it is just for the active disengagement. (Passive engagement adds still more to the cost.) Recover it, and it goes straight to the bottom line.
Big Impact. Leadership and management are two different things. So are engagement and alignment. (Remember this: “Assign to align. On page to engage.”) The communication that drives each is different, too. Use the wrong one, and you get the wrong result. We bring clarity and explanation to these important distinctions. Executives will understand the importance of distributive leadership—after all, no one can be everywhere—and managers will understand why they must stand up as collateral leaders of the enterprise.
Practical Examples. We have scoured top-tier companies for best practices, and we bring them to you. Your managers will see practical examples from companies like Harley-Davidson, Levi Strauss, Nordstrom, Starbucks, Hewlett-Packard, Lockheed Martin, and many others. Your people will remember the vivid stories for years to come.
Quantitative Data. We present hard, factual, quantitative data to support our argument on the power and value of communication around business strategy. You and your managers will get facts and figures on change, trust, engagement and disengagement, perceptions of managers by employees, ROI, message clutter, employee frustrations, rumors, and so much more.
Simple, Powerful Models. Our flagship models, the Rainbow and the GearBox, have been used by such iconic companies as Pfizer, Anheuser-Busch, Harley-Davidson, Royal Dutch Shell, FMC, John Deere, Northwestern Mutual, and the legendary Lockheed Martin Skunk Works. The Rainbow Model identifies unintended, and previously unnoticed, credibility gaps: mixed messages, muddled messages, mute messages. Another model, the GearBox, serves as both a structure and a self-assessment tool at the intersection of strategy and employee engagement. We guarantee you will find them enlightening.
Robust Credibility. Any leader is communicating constantly, often (and most especially) when he is least aware of it. We hammer home the point that communication is anything—verbal or nonverbal, explicit or implicit—that either conveys information or creates meaning. That forces managers to rethink their routine, their habits, and their own unnoticed behavioral ticks, for those nasty, inadvertent messages they didn’t intend to send—but did, more than once.
Talk Traps. The work of leading people isn’t easy. If it were, anyone could do it well. But we have been around long enough to know the landscape of difficulties—and talk traps are a big one. Inexperienced or unskilled leaders often run into the classic talk traps: small talk, sunny talk, scare talk, sweet talk, smart talk, simple talk, song and dance talk, slick talk, snarky talk, self talk, or snarl talk. What they should rely on is straight talk. But even that isn’t easy. We’ll take your team through the challenge of straight talk, so that they can do it right.
Healthy Culture. Good communication of business information in a company is more than a process. It is a culture. In a healthy culture, communication is clear, credible, compelling, constructive, continuous, collaborative, civil, and concise. For each, we have powerful diagnostic questions that will open eyes, minds, and hearts to change.
Practical, Proven Strategies. We have distilled our teaching down to neat lists of strategies and tactics. They all make abundant good sense, but many of them never occurred to managers beforehand.
Boot Camp is available in a one-day or two-day format. It can be customized to your industry, your strategy, and your legacy. Leading companies in manufacturing, technology, finance, retail, and service industries have made it a staple of their professional development.
Evaluations of our workshops are consistently high. After sitting in a windowless room for a day or two, more than 95 percent of participants recommend the experience for their peers and superiors. Here’s what past participants have said:
“This was a top-notch program directly geared [to] the success of managers. It was a continuing education program among peers.”
—a senior manager of a Fortune 100 consumer-products company
“I have worked for this agency for 25 years, and I have never had a day of in-service training as valuable as today’s.”
—scientist, agency of the U.S. government
“Excellent presenter, measured pauses, superb, enthusiastic, thought-provoking, excellent material, first-rate, will definitely recommend.”
—a guest participant
“I have gone through a lot of leadership training. This is one of the two best. The other was at Carnegie Mellon, and this workshop is more applicable to my day-to-day work.”
—senior engineer, aerospace company
“Tom is terrific! Original, enthusiastic, motivating . . . the lessons are applicable, useful, and real.”
—senior manager for an international food and beverage company
Call or write now for special pricing and best availability.
+1-847-247-2241
info@arceil.com
